Promotional giveaways: what they cost and which to choose
A promotional giveaway with your logo costs from €0.87 per unit, with printing included. A bottle opener for a trade show, a keyring for a key handover and a metal token for a client do not do the same job. In this guide you will see the latest price, the most common uses with real products, and what is worth checking before you order.
How much does a promotional giveaway cost?
Unit price with your logo in one colour in the standard print area, excluding VAT and delivery. The price drops as quantities rise because the print setup is spread across more items.
| Model | Technique | 50 units | 100 units | 250 units | 500 units |
|---|---|---|---|---|---|
| Dolan keyring | Screen Printing | €2.40 | €1.34 | €0.87 | €0.67 |
| PVC keyring in a customised shape with your logo on 1 side | — | — | €0.98 | €0.68 | |
| Iron pin in a custom shape with soft enamel logo design | — | — | €1.08 | €0.74 | |
| Recycled stainless steel keyring with custom shape and full-colour resin drop | — | — | €1.29 | €0.96 | |
| Custom-shaped recycled zinc alloy lapel pin with hard enamel style logo design | — | — | €1.60 | €1.15 | |
| Custom-shaped laminated paper flexible magnet | — | €4.60 | €1.94 | €1.01 |
- 50 units
- €2.40
- 100 units
- €1.34
- 250 units
- €0.87
- 500 units
- €0.67
- 50 units
- —
- 100 units
- —
- 250 units
- €0.98
- 500 units
- €0.68
- 50 units
- —
- 100 units
- —
- 250 units
- €1.08
- 500 units
- €0.74
- 50 units
- —
- 100 units
- —
- 250 units
- €1.29
- 500 units
- €0.96
- 50 units
- —
- 100 units
- —
- 250 units
- €1.60
- 500 units
- €1.15
- 50 units
- —
- 100 units
- €4.60
- 250 units
- €1.94
- 500 units
- €1.01
The minimum order is €100.00 excluding VAT per quote, across everything you order.
With today's prices, the smallest quantity in the table already exceeds the minimum order:
- Dolan keyring: 50 units × €2.40 = €120.00
For trade shows, events and large-volume handouts
When you are handing out lots of items, it matters that they are light, useful and easy to carry in boxes or bags. In the Essential range, bottle openers, carabiners and trolley tokens work well: they take up little space, get used properly and can be branded with pad printing or laser engraving depending on the material.
On items this small, a simple logo works better than a long name in a fine font. If your brand relies on an exact colour, pad printing helps; if it includes gradients or a small image, UV digital printing is better. You can add them to your event merchandise in the same handout.
PVC keyring in a customised shape with your logo on 1 side From €0.98 with your logo 
Iron pin in a custom shape with soft enamel logo design From €1.08 with your logo For key handovers and everyday use
If the giveaway will stay with a set of keys, a keyring is still the most sensible choice. You can get them in metal, bamboo or mixed materials, and also with features such as a bottle opener, spirit level, retractable clip or radiator key, usually with laser engraving or pad printing so the logo stands up well to rubbing in a pocket or bag.
The usual mistake is choosing on shape alone. The one that stays in the pocket is the one that solves a problem and relates to what you do: a house, a bottle opener or a small tool. If you want to compare split rings, carabiners and formats, see the guide to branded keyrings.
Dolan keyring Screen Printing From €0.87 with your logo 
Recycled stainless steel keyring with custom shape and full-colour resin drop From €1.29 with your logo For staff and practical welcome packs
For younger teams, construction, maintenance or welcome packs, giveaways with an immediate use or a bit of talking value tend to work better. The Plus range includes formats such as retractable clips, trade-shaped designs and lightweight accessories that can be branded in colour or full colour on small areas.
If they are going inside a mailing or being handed out at reception, check the weight and bulk before the visual size. A compact item is less of a nuisance and more likely to be kept. To round out the handout, you can combine it with promotional gifts for companies in the same order.
Custom-shaped recycled zinc alloy lapel pin with hard enamel style logo design From €1.60 with your logo 
Custom-shaped clear acrylic fridge magnet From €1.68 with your logo For clients, thank-yous and anniversaries
When the giveaway is for a client or a memorable occasion, it is worth stepping up the material and finish. In the Premium range you will see pieces in metal, recycled zinc alloy or bamboo, and useful formats that take a clean, discreet laser engraving that stands up to daily use.
Avoid thin plastic if you want a more considered feel. On a small item, a symbol or short version of the logo is usually easier to read than the full logo, and the reverse can be kept for a date or event name.
Custom-shaped laminated paper flexible magnet From €1.94 with your logo 
PVC fridge magnet with custom shape From €2.60 with your logo Lead time: when you will have them
It depends on the technique, the quantity and where they are being delivered. The table shows working days from order to delivery, including time to approve the mock-up and transport.
| Technique | 50–2,500 pcs. |
|---|---|
| Screen Printing | 12 days * |
Screen Printing
- 50–2,500 pcs.
- 12 days *
Working days from order to delivery in Malta, including the time to approve the mock-up.
* Estimated from similar orders. We'll confirm the exact date with your quote.
How each material is branded
| Material or type of giveaway | Technique | How the logo looks |
|---|---|---|
| Metal and zinc alloy | Laser engraving | In the tone of the material and very resistant to rubbing against keys |
| Bamboo and wood | Laser engraving or CO₂ engraving | Burnt in, integrated into the surface |
| Plastic or painted metal | Pad printing | In one or two solid colours, clear on small areas |
| Items with complex logos | UV digital printing | Full colour, useful for gradients or small images |
| Small medallions or badges | Resin dome | Colour label with a raised, glossy finish |
Minimum order and artwork
The minimum order is €100.00 excluding VAT per quote, and you can mix models to get there: a bottle opener for an event and a keyring for a key handover can go together. The prices on this page are per unit, with your logo in one colour in the standard print area, excluding VAT and delivery; the reverse side, extra colours or another technique are adjusted in the quote.
Upload your logo on the product page and see the price straight away, or ask us for a free full-scale mock-up: you pay when you approve it. The delivery time is shown on each product page.
